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Alpha Is Outdated: Why Dogs Don’t Need Dominance + More Myths!

  • Writer: Lauren Jackson
    Lauren Jackson
  • Dec 6, 2025
  • 1 min read

Dogs are our companions, teachers, and family members. Yet, myths about their behaviour and training still circulate, often leaving guardians confused or pressured into outdated methods. It’s time to bust those myths wide open and replace them with science‑backed, humane truths.


Labrador and person playing
Odie & Me - Andy Mills Photography

Myth 1: You Must Be the Alpha

The Truth: The “alpha dog” theory is outdated. Dogs don’t need dominance; they need guidance, trust, and partnership. Training rooted in intimidation damages relationships, while positive reinforcement builds confidence and cooperation.


Woman & dogs
Rocco, Spencer, Odie, Milo & Me

Myth 2: Pack Walks Solve Behaviour Problems

The Truth: Walking dogs in large groups doesn’t magically fix reactivity or anxiety. For some dogs, it can even increase stress. What helps is tailored exposure, confidence‑building games, and walks that respect each dog’s pace and comfort.


Border Collie Puppy
Indie

Myth 3: Spoiling Your Dog Makes Them Naughty

The Truth: Affection doesn’t ruin behaviour. Meeting your dog’s emotional needs strengthens your bond and reduces insecurity. “Spoiling” with love, play, and enrichment is healthy, as long as boundaries and routines are clear.


Field Spaniel Running
Spencer

Myth 4: Punishment Collars Are the Fastest Fix

The Truth: Tools like prong or shock collars may suppress behaviour temporarily, but they often increase fear and stress, and are not addressing the underlying behaviour. Humane alternatives, like harnesses, positive reinforcement, and management strategies, create lasting change without harm.


Rescue Lurcher
Twig

Myth 5: Rescue Dogs Are Broken

The Truth: Rescue dogs are resilient, adaptable, and full of personality. They may carry experiences that shape their behaviour, but with patience and partnership, they thrive. Every dog deserves to be seen as an individual, not a stereotype.

 
 
 

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